About us
Pedal to the beat
Open 24/7, our online store welcomes you to explore a wide range of bike parts and accessories.
Mixology
Every weekend, our expert mechanics are available to help you tune your bike. Ride safely.
BIKE EXPO 2024
Meet our cycling team
Knowledgeable staff ready to assist you
Tony Fred
Chief Executive Officer
Founder and chief visionary, Tony is the driving force behind the company. He is passionate about cycling and ensures that every bike part meets the highest standards of quality and performance.
Mich Stark
Chief Sales Officer
Alex is passionate about cycling. With years of experience in the bike industry, Alex has been instrumental in our growth. He is a trusted resource for our customers.
Alice Pedalton
Chief Technical Officer
Aline is a passionate cyclist who inspires others with her knowledge of bike mechanics and has mentored countless enthusiasts in the biking community.
Iris Joe
Chief Financial Officer
Emily, with her extensive knowledge of bike components, helps us easily navigate the market and enhance our offerings. She is committed to driving growth and applies her expertise to elevate our business.